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YUNJIAO (JOANNA)

Hi! First of all, I want to share my favorite art in NYC with you!

Hope you like MOMA!

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To know more about me, please check out my Github website below, and don’t hesitate to get in touch to communicate or with any questions.
I’m always happy to learn!

Image by Annie Spratt

HERE TO THE ANALYTICAL GEEK

Professionally, I specialize in data-driven business and marketing research, pricing analytics, data visualization, and forecasting modeling.
Personally, I would like to spend time nerding out on websites introducing new market trends and analytical methods for fun.

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Graphic Shapes
Image by NeONBRAND
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Image by freestocks
Image by NordWood Themes
Boy in Toy Store
Image by hakim rahman

SPOTIFY PODCASTERS CASE COMPETITIONS

3 Hours Case Challenge

TOY HORSE: REVITALIZE PRODUCT PORTFOLIO

Conjoint Analysis; Cluster Analysis; Competitive Analysis; Cannibalization; Pricing Policy

SOCIAL MEDIA LISTENING:
SENTIMENT ANALYSIS & MACHINE LEARNING

Naïve Bayesian, Support Vector Machine, Maximum Entropy, and Logistic Regression Combined with the Majority Vote Method

EXPERIMENT ON THE BEAUTY PREMIUM EFFECT

After you read this,
you might change your opinion about
Make Up

MAD HATTER RESTAURANT AND BAKERY GROWTH STRATEGY

Industry trends research / 3C analysis / perceptual map / Yelp comment analysis / online(SEO, Instagram, Email Marketing)&offline strategies / SWOT / expansion&expected business value

SHELL OUT FOR GREEK YOGURT TREND, GROUP PROJECT

Decision Support; Marketing Reach; Best Choice Disaggregate Choice Models; TURF Analysis

MARKETING MIX MODELING

Bootcamp

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I am also...

I am a sports fan, a foodie, I play the piano from 6,  I am a tea lover and a fan of "LESS IS MORE".


I am lucky that I have a bunch of friends back in China and here in the US.  And many of my friends like to travel with me, I think mainly because I am a good photographer (or, I am patient and I can help them take as many photos as they want).

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A parallel goal is to work to solve the plastic pollution problems on earth using my experience and knowledge. Still working on it!

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